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The following is an excerpt from the MarketingDive article "New investment fund targets Triangle startups with backing from 20+ founders" by Aaron Baar, published Nov. 29, 2021

“When you’re a small business, you don’t think you’re going to be able to make a big impact. But when we all work together, we can make a difference.”

From the segment 'Reducing complexity':

“If you’re a Patagonia or a Nike you can hire people or a consultant that can come up with a bespoke plan for your company,” Lassiter said. “For those of us in a service business, you can’t hire someone in-house and you can’t afford a consultant whose job is solely focused on environmental impact. The idea was to make it easy and be a one-stop-shop for climate action.”

Clean, through its work with Green Places, is able to combine its resources with other small and mid-sized businesses to make a bigger impact.

“When you’re a small business, you don’t think you’re going to be able to make a big impact,” Davis said. “But when we all work together, we can make a difference.”

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